The AI Imperative: A Pragmatic Framework for Getting Started

As Heather McLean of Forrester aptly notes, this question is the modern rallying cry of the small business owner. It signals a crucial awareness: AI is not a futuristic novelty, but a present-day competitive lever. However, this recognition often collides with the paralyzing fear of misstep, especially when resources are scarce and the margin for error is thin. The answer, counterintuitively, is not to dive headfirst into strategy. Strategic planning, while vital, can become a trap, a quagmire o